When you use Instagram for increasing traffic to your fashion site there is a specific working process that will ensure that you gain the best results. Gaining fashion site traffic is somewhat easy when you use Instagram because this platform allows you to post some of the best high-quality pictures and videos of your product that will create higher attention and engagement among the users.
- If you consider the current digital landscape and business marketing need, Instagram is the only platform that happens to be one of the most important and popular social media channels around. This is the best and most widely used channel by marketers.
- Moreover, Instagram is the most popular channel for the fashion brands simply because this platform enables the fashion brands to drive more followers for Instagram to their website by making the best use of the features and tools that it comes with.
All these, in turn, provides the fashion brands with an increased opportunity to improve their conversion rates as well as generate more sales.
This means, that in the given business marketing environment any business, fashion or others, not using Instagram for their business marketing purpose is surely missing out on something really big.
Promote your blog
The most important thing about Instagram and email marketing integration is that it will enable you to promote your blog or video in the best way possible. There are different ways in which it will ensure that such as:
It will help you to introduce yourself by adding an Instagram profile bio. Make the best use of it by adding a link to your site in it so that when the visitors click on it, they are directed towards your fashion site. Also make sure that:
- It is short and accurate
- It tells the users who you are
- It tells about your business and your passion and
- It tells what you intend to do over your blog.
Also, make sure that it includes a nice and strong call-to-action so that the users are given an idea about the action they need to perform after visiting your account.
In addition to that, make sure that:
- You post high-quality content that is relevant to your product
- Make a list and choose the best form it about the type of Instagram post you want to deliver to your target audience
- Screen-capture the latest blog post to edit the image before posting
- Follow other bloggers as well as engage with their content
- Share behind the scenes photos and
- Get everything themed up.
All this will enable you to be more creative with your Instagram posts and gain better results.
Driving more sales
It is said that Instagram marketing if done properly can drive more sales, produce better brand reports and increase traffic by 1,416%, This will, in the end, result in a 20% increase in your business revenue. Apart from these interesting and promising facts, there are a few other things that you need to know such as:
- As of now, Facebook is limiting Shopping on Instagram for those businesses who sell physical goods in the selected product category that fits their privacy policy
- Instagram is the best platform that will ensure that you quickly get your approved by Facebook Shop and start selling on Instagram
- Instagram will also allow you to see your messages within it and also guide you to connect the Facebook Product Catalog so that you can tag your products on your Instagram posts and most importantly
- If you adopt the technology are reporting you will be able to increase your fashion site traffic and sales from Instagram as a result of this tagging.
Therefore, there are lots of reasons to use Instagram to promote your fashion business and products simply because the photos and videos will allow you to educate the users about your product and draw them to your site.
Sharing links on Instagram
This is another process that will help you to promote your fashion brand and products more comprehensively among your social followers. This is one of the best ways to drive more web traffic from Instagram. However, if you are wondering how exactly you can share the links in more places on Instagram then here are the distinct ways to do so:
- Adding a link to your Instagram bio is the most common and simplest way to include a link on Instagram. This may include a private personal account where you can share a clickable link.
- You can also use a link service for that matter if you want to show and use multiple links. These services are popular with marketers and are widely used. These will provide you with more design capabilities as well as ensure smoother user experience.
All you have to do is to make sure that you choose the best one form the different formats.
Steps to make money
Raising traffic to your fashion site and increasing the sales prospects will involve choosing the right platform. This will help you to build your own fashion blog as well as have plenty of choices. However, when you choose make sure that you consider the pros and cons of each.
You can use WordPress.com, blogger, Tumblr, or any other to post your free fashion blogs but make sure that you know the limitations of the terms, features, and flexibility.
Apart from growing your personal brand, these platforms will help you to make the maximum amount of money which makes social media platforms the most awesome and productive platform. This will help you to:
- Build a huge following
- Have a greater control on your audience and
- Follow the coding requirements to build a website.
All these features and attributes make Instagram the most powerful and productive channel among all social platforms to build a large fan following and grow the number of traffic to your site.
With the carefully designed Instagram content, you will be able to create the undivided attention of the users to drive them eventually to your fashion site.